This product is made from 100% food-grade silicone material and is intended to be used thousands of times over its lifespan. The cup can withstand temperatures between -40°C and +240 °C. As a portable and compact cup, it is ideal to carry with you wherever you go and collapses into a leak-proof disc. People who prefer to use this cup at an outlet can potentially get a discount on their drink. The fact that it is seamless, dishwasher and microwave safe contributes to its appeal.