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Unilever certifies as a B Corp in Australia and New Zealand

Unilever certifies as a B Corp in Australia and New Zealand

The business announced the certification on Wednesday (24 August), confirming that it had passed its B Impact Assessment. The Assessment measures the positive impact an organisation has in five fields, namely environmental impact; interaction with workers; interaction with communities; impact on customers and good governance. Topics relating to both day-to-day operations and long-term plans and business models are taken into account.

edie has reached out to Unilever ANZ to request a copy of its B Impact Assessment. These are required to be made publicly available.

Around 460 businesses in Australia and New Zealand have certified as B Corps. Globally, a further 4,900+ have certified. Most of these are SMEs, as B Lab, the body overseeing B Corp certification, originally targeted its work in this field. It is yet to launch certification for large multinational businesses; this is in the pipeline.

“When businesses of the size and scale of Unilever Australia & New Zealand certify, it shows just how much the idea of business delivering positive impact on people and planet has grown,” said B Lab Australia and Aotearoa New Zealand’s chief executive Andrew Davies. “Their certification sends a powerful signal that will further advance change in the consumer goods sector, and our broader global economic system.”

 

Strategic approach

Unilever ANZ stated that the global company’s overarching corporate and sustainability strategy, The Compass, has proved “integral” to the identification and implementation of changes that have improved its B Impact Assessment score to the point of certification.

The Compass was launched in 2020 and is headlined by an overarching vision of becoming “the global leader in sustainable business”, ensuring that all parts of the business are “purpose-led” and “future-fit”.

On the environmental side of things, the Compass is supported Unilever’s Climate Transition Action Plan – its roadmap to reaching net-zero value chains by 2039 that has been backed by more than 99% of its shareholders. It also includes updated ambitions on issues including packaging and waste, gender equality, human rights and social inclusion.

Environmental actions already taken by Unilever ANZ under the compass include procuring 100% renewable electricity in operations; reaching zero-waste-to-landfill status for factories and piloting regenerative agriculture methods.

“We’re thrilled to achieve B Corp Certification, as both a validation of the actions we’ve implemented across Australia & New Zealand, and a motivator to strive even further,” said Unilever ANZ’s chief executive Nicky Sparshott, adding that he and his team are “already planning how we can turbocharge our positive impact”.

Sparshott added that the business will need to work collaboratively with suppliers, staff and communities to maintain its certification and encourage other businesses to follow suit. All B Corps are required to re-certify every three years.

The news will doubtless fuel the debate around which companies should be able to certify as B Corps. When Nespresso certified earlier this year, many SMEs which have been B Corps for years questioned whether a Nestle-owned entity, or a company sourcing coffee from regions facing systemic human rights issues, should be able to certify.

 


 

Source Edie

Meet the world’s first truly biodegradable sneakers

Meet the world’s first truly biodegradable sneakers

New Zealand eco-footwear startup Orba says it has created the world’s first biodegradable eco sneakers. The shoes are designed to fully fall apart and decompose at the end of their life, leeching no toxins into the soil. They have been created to address an alarming issue, that of billions of shoes ending up in landfill each year.

Traditionally manufactured shoes contain materials and glues that do not biodegrade. They can take anywhere between 40 to 1,000 years to fully break down, creating toxins and carbon emissions as they do so. Most commercially available footwear contains a high percentage of plastic and synthetics, from soles to uppers.

While Orba claims to be the first truly biodegradable sneaker (and it appears it is the first to be commercially available), Brooklyn-based sneaker company Kengos debuted their beta Lace-Up model back in 2020 and described it as “biodegradable, vegan-friendly and made from 98% plant-based materials”, while Canadian designer Luc Houle launched a Kickstarter for a shoe that is “not only biodegradable, but can grow into an apple tree in its afterlife.”

 

An exploded Ghost sneaker.

 

Identifying a need

Orba cites 20 billion as the number of shoes made, each year, that contain synthetic materials that can’t biodegrade. The company claims to take an alternative route, by sourcing materials from nature, which makes them more sustainable and suitable for reclamation by soil.

The ‘Ghost’ sneaker is Orba’s contribution to the circular economy. A tested biodegradable sneaker, it is backed by science and independent audits to negate greenwashing concerns. Although biodegradable, Orba has set itself a target of making its shoes fully compostable in the future. The Ghost line has been available for six months, to date.

“We launched our Orba Ghost just six months ago, so to achieve both national and global recognition like this is incredibly exciting and validates our approach to design and sustainability,” co-founder Gillian Boucher said in a statement.

 

Composition of change

Orba has broken down its eco sneakers into individual composite parts, to offer full material transparency. The soles, traditionally made from petrochemical-based rubber, are created using natural rubber, rice husk and coconut oil. (Beeswax is included, making the shoes unsuitable for vegan shoppers, but alternatives are available). Uppers use flax canvas, hemp, and nettle, all of which are renewable and regenerative crops that can grow without pesticides. The footbed is a combination of cork, coir, and agave sisal.

Water-based glues are used throughout, though they are not natural or plant-based yet. Orba states this clearly and says it is looking to find a suitable alternative that will last a full life cycle and biodegrade at end of use.

A certified B Corp, Orba claims to have identified the effects of fast and synthetic fashion and sought to provide a solution. Careful to make every part of the supply and manufacturing chain transparent, it offers an alternative to the increasingly unreliable green claims of big brands.

Future goals include the development of 100 percent eco-certified shoes made from 100 percent eco-certified materials and glues. Alongside, it will aim to provide an in-depth analysis of its operational impact, including carbon footprint.

 

 

Hanging the greenwashers out to dry

Greenwashing has become a seemingly everyday activity for the fashion industry. Keen to cash in on a shift in consumer trends and motivations, companies are increasingly claiming to align with sustainable materials and practices. In reality, many are simply paying lip service and offering no traceability or proof of their newfound eco-credentials. Numerous steps are being taken to prevent greenwashing from continuing, including class action lawsuits and new legislation.

Changing Markets Foundation recently took repeat offenders to task with a protest at London Fashion Week and a greenwashing expose website lunch. Greenwash.com is styled as a virtual launderette, giving visitors a chance to see which brands and products are falling short of genuine environmental progress.

 


 

Source Green Queen