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Simran Rajput(Co-founder) comes from a chartered accountancy background and has more than 3 years of work experience. What started as a sustainable organic cosmetic for her has now become her lifelong mission where she wants to create sustainable solutions to fight the wastage problem. 

Shashank Gupta(Co-founder) is a graduate from IIT Guwahati and has an engineering background with 3+ years of work experience in startups.

What started as a casual conversation between both (Simran&Shashank), on sustainability solutions soon turned into a small project in which they both started working together.

They believe that sustainability is a process and it will take time.