We build digital products for innovative startups using the less is more methodology. In a world full of complicated processes and sophisticated solutions we will choose to be different. And even for the most complex problem, we will search and find the simplest solution. This is how the less is more methodology was born. 4 simple steps: 1. Listen to your story. What if…? The idea here is to ask the right questions to trigger the right answers. This way, we can make sure that we cover as many angles as possible. 2. Clickable prototype. Who will…? Show it, don’t tell it. Here it’s all about validating your idea, and getting out there as fast as possible and collecting feedback is a crucial step. 3. Minimum viable product. How do…? Once you have a prototype, it’s easier to start building. By selecting only the features crucial to solving your user’s problem, you will make sure that you get there on tine and on budget. 4. Digital product. How many…? Iterations will lead you to new uncharted territories, but this is the place where you want to be. Here it’s all about scaling and making sure that you offer (always) the right experience.